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Longman Dictionary of Contemporary English

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BNC: 36711 COCA: 22672

airtime

Related topics: Broadcasting

air·time /ˈeətaɪm $ ˈer-/ noun [uncountableU]

1 TCBthe amount of time that a radio or television station gives to a particular subject, advertisement etc 〔广播或电视给予某一话题、广告等的〕播放时间

Advertisers have bought airtime on all the major TV networks.

广告商在各大电视网购买了播放时间。

2. the amount of time that has been paid for when using a mobile phone 〔移动电话的〕通话时间

Examples from the Corpus

airtime• Just before airtime, a story had come in on a drug bust: space was hastily made for this.• The television station was up and broadcasting locally, and the church was buying airtime on one of the national nets.• Television reporters have a lot of airtime to fill.• Celebrities and politicians vie for prime-time television and radio airtime in order to gain status.• The majority Roman Catholic Church fills half of the airtime and over 30 Protestant denominations share the rest.• We don't sell the airtime, so it's not in our power yet, but beyond 1993 we will be.• It is believed that Thames will use this airtime to flag the new channel, and C5 if it wins.

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