edutainmented·u·tain·ment /ˌedjʊˈteɪnməntˌedʒə-/ noun [uncountableU]MARKETING the process of educating and entertaining people at the same timeThe edutainment program, designed for kids up to five, will teach them about the inner workings of a computer.
—edutain verb [intransitiveI, transitiveT]Microsoft feels that it has a mission to edutain.