SWOT /swɒt $ swɑːt/ noun [uncountableU] 1 (strengths, weaknesses, opportunities, threats) a system for examining the way a company is run or the way someone works, in order to see what the good and bad features are 强弱机危综合分析法,SWOT分析法 a SWOT analysis 强弱机危综合分析法
SWOT analysis• This is also known as a SWOT analysis.• It is impossible to make a technical distinction between strategic planning and business planning: both use techniques such as SWOT analysis.• Strategic planners use techniques such as SWOT analysis.
From Longman Business Dictionary
SWOTSWOT /swɒtswɑːt/ nounHUMAN RESOURCESCOMMERCE strengths, weaknesses, opportunities, threats; a system for examining a business plan, the way a company is run etc, to see what the good and bad points areBefore producing a business development plan, it may be helpful to carry out aSWOT analysis.